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SMU Module Review: MGMT237 Corporate Strategy

This builds on the course ‘Strategy’.  Corporate strategy is the pattern of decision-making that determines a firm’s goals and objectives, produces principal policies, defines the range of business to pursue, and pertains to the overall plan for a diversified firm.  A firm’s corporate strategy acts as both a catalyst for and a constraint on the strategies of its business units.  If the business strategies do not support the firm’s corporate strategy, synergy becomes impossible.  Therefore, this progression reinforces the inextricable link between business strategy and corporate strategy, with cases of business integration, strategic alliances, corporate diversification, and mergers and acquisitions.  Drawing on these factors, the major objective of this course is to help student to understand: 1) conditions under which different types of corporate strategy have the potential to create (economic and social) value, competitive and corporate advantages; and 2) organizational and managerial systems that must be in place in order to realize this potential value creation.

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SMU Module Review: MGMT227 Managing Creativity in Organization

While business leaders agree that creativity and innovation is key to corporate and entrepreneurial successes, there is little consensus on how to foster, sustain, and harness individual and team creativity in corporations. This course provides a survey of theories, research and practitioner insights into this issue of fostering and harnessing corporate creativity. Topics include: approaches to creativity, the creative individual, creative thinking processes, creativity techniques and programs, total systems approach, and case studies of creative organizations.

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SMU Module Review: MGMT205 International Business

International Business is the study of the cross-border trade, investments and corporate functions by firms, and the role of national governments and international institutions in regulating these activities.  The course examines the objectives and strategies by multinationals in internationalization and the strategic choices in country locations, market entry, product/service offerings, organisational structure & human resource management.  Related topics include the international business environment (economic, cultural, political, legal), globalisation, foreign direct investments, licensing, franchising, foreign entry modes, strategic alliances, and regional economic integration.  The course will demonstrate the challenges for business and management in an international environment.

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SMU Module Review: MGMT104 Corporate Entrepreneurship

This is a relatively easy module in the strategy basket and if you are able to participate in class and tie in concepts to the actual case studies that are presented, you could expect yourself to be in the A range. But readings could be a pain – comes with 2 articles of 6-10 pages each and a case study worth 15 pages. Since there is a take-home assignment you have about 2-3 weeks to work on it and fine tune your essay to make sure you meet expectations.

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SMU Module Review: MGMT102 Strategy

Had expected it to be math-focused but it turned out to be quite qualitative instead. Many useful frameworks that helped put names to concepts that are already familiar to us (i.e How Giant caters more to the masses whereas Cold Storage is more exclusive). Value-adds to existing knowledge.

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SMU Module Review: MGMT004 Creative Thinking

This course is designed to enhance your understanding of the concepts of creative thinking and to inspire and influence you with new ways of looking at problems and resolving them. The content will include both historic and contemporary examples of innovative companies and highly creative individuals who are leaders in creative endeavours and enterprises in various fields such as the visual arts, science, architecture, philosophy, IT, advertising, animation and consumer products. 

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SMU Module Review: MGMT002 Technology and World Change

Okay module to take. More on business ideas in the technology industry. I had a groupmate that had a bit of experience which really helped us with the whole project. Otherwise, I can imagine it would be challenging for people with zero background to any technology.

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SMU Module Review: LGST001 Ethics and Social Responsibility

The objective of the Course is to raise the awareness of students with regard to the multi-faceted ethical and social responsibility issues faced by businesses and corporate executives, whether individuals or organisations. The initial part of the Course will focus on critiquing various ethical and social theories developed by philosophers, economists, sociologists, management theorists and others. Both Western and non-Western theories will be examined. The Course also aims at developing the moral reasoning skills of students and applying them to the specific problems and dilemmas faced by individuals and organisations in the business and corporate world.

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SMU Business Review, Full Courseware Package & Module Bundle

If you are looking for a world-class university business education, and have the aptitude and confidence to become movers and shakers in the business world, look no further.

At the Lee Kong Chian School of Business (LKCSB), we not only do things differently, we do them better — where fresh thinking and innovation are highly valued and encouraged. You will learn how to sense and grasp opportunities, challenge conventional wisdom and surge ahead through the power of your ideas.

Ultimately, an SMU business education will equip you with skills to make things happen in any career you choose, and, most importantly, will empower you to be what you want to be.

LKCSB has acquired global accreditation from AACSB (Association to Advance Collegiate Schools of Business), AMBA (Association of MBAs) and EQUIS (European Quality Improvement System). Hallmarks of excellence in business education, AACSB, AMBA and EQUIS accreditations have been earned by only a handful of the world’s business schools. LKCSB is one of the youngest universities worldwide, and the first in Singapore to achieve the ‘triple crown’ accreditation.

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SMU Business Module Review: OPIM201 Operations Management

The module was largely quantitiative with some theory mixed in. Need to practice a lot through the practice questions given in class and the practice papers. However, the mid terms and final exams will definitely have some tricky questions that he did not go through in class and that will be the differentiator for the module

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